{"title":"T-Shirts","description":"\u003cp\u003ePremium tees built on 90s and 2000s terrace culture — heavyweight cotton, considered detail, made to last past one season. Left-chest embroidered \"90,\" nothing shouting for attention.\u003c\/p\u003e","products":[{"product_id":"the-statement-tee","title":"Matchday 90 Statement Tee – Men's Football Culture T-Shirt","description":"\u003cp\u003e\u003cstrong\u003eMake your mark\u003c\/strong\u003e. Inspired by the bold, unapologetic typography of late 90s kit designs and terrace culture, the Statement Tee is designed for supporters who want to represent their passion with sharp, modern style.\u003cbr\u003e\u003cbr\u003eThis is your go-to classic mid-weight t-shirt. Crafted from incredibly soft, combed cotton, it offers a smoother, premium feel against the skin compared to basic carded cotton tees. Centred proudly across the chest, the high-impact MATCHDAY90 wordmark and blocky Retro Football Culture sub-text deliver a clean, nostalgic look. With its lightweight comfort and durable, structured fit, this tee is the perfect standalone piece for summer days or the ultimate base layer under your Statement Hoodie.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003ePremium Combed Cotton\u003c\/strong\u003e: Crafted from 100% combed cotton for an ultra-soft feel and breathable fit.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eEngineered for Graphic Prints\u003c\/strong\u003e: Features a high-density 28-singles weave that provides a perfectly smooth surface, ensuring our bold typographic print stays crisp and sharp.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eClassic Regular Fit:\u003c\/strong\u003e Designed with a timeless, easy-wearing silhouette and side-seamed construction to ensure the tee drapes naturally and holds its shape.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTerrace-Ready Durability\u003c\/strong\u003e: Built with a durable ribbed crew neck, shoulder-to-shoulder taping, and robust double-needle stitched hems.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% combed cotton\u003c\/li\u003e\n\u003cli\u003eHeather colors are 85% cotton, 15% viscose\u003c\/li\u003e\n\u003cli\u003eFabric weight: 5.3 oz\/yd² (150 g\/m²)\u003c\/li\u003e\n\u003cli\u003e28 singles \u003c\/li\u003e\n\u003cli\u003ePre-shrunk for extra durability\u003c\/li\u003e\n\u003cli\u003eRegular fit\u003c\/li\u003e\n\u003cli\u003eSide-seamed construction\u003c\/li\u003e\n\u003cli\u003eRibbed crew neck\u003c\/li\u003e\n\u003cli\u003eDouble-needle stitched hems\u003c\/li\u003e\n\u003cli\u003eShoulder-to-shoulder taping\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSizing \u0026amp; Care Note\u003c\/strong\u003e\u003cbr\u003eSizing Tip: This tee features a classic, true-to-size regular UK fit. Choose your standard size for a clean, regular look, or size up if you prefer a slightly baggier, retro streetwear drape.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e: Machine wash cold inside out with similar colours to protect the print. Tumble dry low or hang dry. Do not iron directly over the front chest graphic.\u003c\/p\u003e","brand":"Matchday 90","offers":[{"title":"Black \/ S","offer_id":54335446942033,"sku":"1250955_11604","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":54335446974801,"sku":"1250955_11605","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":54335447007569,"sku":"1250955_11606","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":54335447040337,"sku":"1250955_11607","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":54335447073105,"sku":"1250955_11608","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":54335447105873,"sku":"1250955_13247","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Burgundy \/ S","offer_id":54335447138641,"sku":"1250955_13018","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Burgundy \/ M","offer_id":54335447171409,"sku":"1250955_13019","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Burgundy \/ L","offer_id":54335447204177,"sku":"1250955_13020","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Burgundy \/ XL","offer_id":54335447236945,"sku":"1250955_13021","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Burgundy \/ 2XL","offer_id":54335447269713,"sku":"1250955_13022","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Army \/ S","offer_id":54335447302481,"sku":"1250955_13013","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Army \/ M","offer_id":54335447335249,"sku":"1250955_13014","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Army \/ L","offer_id":54335447368017,"sku":"1250955_13015","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Army \/ XL","offer_id":54335447400785,"sku":"1250955_13016","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Army \/ 2XL","offer_id":54335447433553,"sku":"1250955_13017","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ S","offer_id":54335447466321,"sku":"1250955_13033","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ M","offer_id":54335447499089,"sku":"1250955_13034","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ L","offer_id":54335447531857,"sku":"1250955_13035","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ XL","offer_id":54335447564625,"sku":"1250955_13036","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Natural \/ 2XL","offer_id":54335447597393,"sku":"1250955_13037","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ S","offer_id":54344035729745,"sku":"9585353_11614","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ M","offer_id":54344035762513,"sku":"9585353_11615","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ L","offer_id":54344035795281,"sku":"9585353_11616","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ XL","offer_id":54344035828049,"sku":"9585353_11618","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ 2XL","offer_id":54344035860817,"sku":"9585353_11617","price":30.0,"currency_code":"GBP","in_stock":true},{"title":"Charcoal \/ 3XL","offer_id":54344035893585,"sku":"9585353_13251","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1061\/0098\/2097\/files\/mens-staple-t-shirt-black-front-6a609c246805c.jpg?v=1784721823"},{"product_id":"the-essential-90-tee","title":"Matchday 90 Essential 90 Tee – Men's Retro Football Culture T-Shirt","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eRooted in 90s football culture and engineered for life beyond the turnstiles, \u003cb\u003eThe Embroidered Essential 90 Tee\u003c\/b\u003e pairs an understated aesthetic with premium construction.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eCut from a 6.1 oz (206.8 g\/m²) ring-spun cotton, this heavyweight t-shirt undergoes a specialised garment-dyeing process. The result is a broken-in softness from day one, paired with a rich depth of colour that ages naturally over time. Finished with clean, high-density embroidery across the chest, it provides a quiet nod to classic terrace heritage without relying on loud branding.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eThe relaxed silhouette is structured to hold its shape, featuring twill-taped shoulders and double-needle stitching throughout for long-term durability. Whether layered under an overshirt or worn solo, it delivers high-spec comfort and an authentic 90s streetwear fit.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eHeavyweight 206g Cotton:\u003c\/b\u003e Premium 100% ring-spun cotton (20 singles yarn) for a solid, structured drape that does not feel thin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eGarment-Dyed Softness:\u003c\/b\u003e Pre-shrunk and garment-dyed for a vintage, lived-in texture and subtle depth of colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eTerrace-Inspired Fit:\u003c\/b\u003e Cut in a relaxed streetwear fit designed for comfortable, everyday wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eReinforced Durability:\u003c\/b\u003e Twill-taped neck and shoulders with double-needle topstitching on the collar, sleeves, and bottom hem.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eClean Minimalist Detail:\u003c\/b\u003e Premium embroidered Matchday 90 branding built to withstand repeat wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eGarment-Dye Disclaimer:\u003c\/b\u003e Due to the specialised garment-dyeing process, subtle variations in colour and tone are natural. This gives every piece a unique character that develops further with age and washing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eSizing Tip\u003c\/b\u003e: This tee features a classic, relaxed fit. Go with your regular size for a clean, structured look, or size up if you prefer a more baggy, casual 90s streetwear aesthetic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eCare Instructions\u003c\/b\u003e: Machine wash cold inside out with similar colours. Tumble dry low or hang dry to preserve the premium embroidery. 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